Bierut took the Sak’s Fifth Avenue logo and redesigned it. After 30 years it wasn’t enough to redesign the logo. It had to have some resemblance of its former self with a redesign that brought it to the present and pushed it into the future. That is what Bierut did by dissecting the logo, rewriting the cursive, and placing it in 64 boxes on a grid that could be shuffled into an infinite amount of different looks. Type is at the root of many of his works and he never uses it the same way twice.
Some helpful CSS codes:
Staying creative is important and sometimes hard. These helpful tips will help you stay creative:
In September 2009 Bierut created this poster for the Architectural League of New York’s relocation to 594 Broadway in Soho. Bierut has created a typographic map and this is a fantastic example of how type can be used to express an idea. He has organized and arranged the type in a way that no other graphic elements are necessary; the type becomes the graphic element and ones put together becomes a large picture.
Type is an important element of web design. This article takes a look at several type-focused websites:
http://www.smashingmagazine.com/2013/10/15/an-exploration-of-type-focused-websites/
This Seduction symposium poster designed by Michael Bierut and Marian Bantjes for the Yale School of Architecture for The Rococo: The Continuing Curve 1730–2008 exhibition at the Cooper-Hewitt National Design Museum. Bierut’s use of type makes the poster interesting and relevant to our current assignment.
Helpful hints to a great online portfolio page
http://designreviver.com/tips/the-secrets-of-awesome-portfolio-pages/
Very helpful cheat sheets all in one place
http://webdesignledger.com/resources/8-must-have-cheat-sheets-for-web-designers-and-developers
These pieces were in Bierut’s early portfolio; pieces that he created right after art school. With talent like this at such an early stage in his career it’s no wonder he is the power house in the design industry he is today.
Poster for an exhibition for Bierut’s works that showed at Syracuse University. The exhibit showcased works from 1983 to the present.
Emily Engler 